Jenner Inn Brand Identity, Content
Coming Soon
Coming Soon — The Jenner Inn is a unique Country Inn on the Northern California Sonoma Coast near Sonoma Wine Country and on the Mouth of Russian River.
SALUTAY WINE CLUB Digital
2021
Salutay Wine Club is an LA-based subscription service for organic wines, founded by award-winning sommelier Taylor Grant. Website design by Frank Guia and development by Jibin Mathew.
— Role: Freelance Designer
Twoflower Cafe Brand Identity, Print Collateral, Digital
2021
Twoflower Café is a restaurant and bar located in Great Barrington, MA — a town at the southern end of Berkshire country.
— Role: Freelance Designer
Lyra by Rockrose Brand Identity
2021
Complete overhaul and redesign of Todd Snyder's direct mail catalogs — including a new design system, positioning, and content strategy. Frank designed over 20 unique catalogs from 2019 to 2021.
— Role: Sr. Art Director at King & Partners
Cobble Thrill Digital, Photography, Personal
2020
Ongoing personal project dedicated to maintaining a photographic record of the Cobble Hill neighborhood of Brooklyn. Started during the COVID-19 pandemic to capture the once-in-a-lifetime effects on New York City.
Visit SiteHodinkee Campaign Art Direction
2020
On-set and campaign art direction for the launch of Hodinkee's limited-edition Eight-Day Travel Clock. Hodinkee sold out all inventory within a day of release.
— Role: Sr. Art Director at King & Partners
Todd Snyder NY Print Design, Art Direction
2019 - 2021
Complete overhaul and redesign of Todd Snyder's direct mail catalogs — including a new design system, positioning, and content strategy. Frank designed over 20 unique catalogs from 2019 to 2021.
— Role: Sr. Art Director at King & Partners
Dear Cleo Brand Identity, Print, Art Direction
2019
An occasion-wear brand for youthful, modern bridal parties, offering dresses made from recycled yarns. The name and brand identity is inspired by handwritten notes and the personalized nature of wedding invitations sent to bridesmaids.
— Role: Sr. Art Director at King & Partners
Proclamation Goods Co. Brand Identity, Packaging
2018
Worked closely with start-up founders, from naming to launch, on creating a brand dedicated to decluttering kitchen space with a minimalist approach. Designed for people who value craftsmanship, quality ingredients, and thoughtful food preparation.
— Role: Freelance Art Director
Huckberry Brand Identity, Art Direction, Retail
2018
Led brand design, art direction, packaging design, and content creation for three white label brands owned by Huckberry, an independent online retailer and magazine for those who love adventure.
— Role: Art Director, In-House Brands at Huckberry
The Wes Anderson Party Print Design, Art Direction, Photography
2018
The Wes Anderson Party was a personal project born out of exhaustion of typical holiday sweater parties. My group of friends organized the event, mailed printed invitations, and set up a professional photo booth.
— Role: Member of Party Planning Committee & Participant
KING & PARTNERS Photo
2019
Photography of K&P's new office space.
FLINT & TINDER Art Direction, Photo
2018
Campaign shoot to update all photo assets used across the online store and social media platforms.
— Role: Art Director, In-House Brands at Huckberry
PROOF Art Direction, Photo
2018
Campaign shoot to update all photo assets used across the online store and social media platforms.
— Role: Art Director, In-House Brands at Huckberry
TRUMAKER & CO Art Direction, Photo
2017
2-day shoot for Fall 2017 seasonal campaign assets.
— Role: freelance photographer
TRUMAKER & CO Art Direction, Photo
2017
2-day shoot for Trumaker Denim launch imagery.
— Role: freelance photographer
BLUESMART Photo
2017
Photography for marketing and social media content.
— Role: freelance photographer